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Karthik Nagendra

By Karthik Nagendra (237 words)
Posted in Marketing on October 7, 2013

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Karthik Nagendra

Founder and Director

ThoughtStarters

 

Biography

 

Karthik Nagendra has a decade of core marketing experience with prime focus on brand positioning, communication strategy, executive communication & thought leadership marketing.

 

He has been instrumental in creating many award winning marketing programs for leading brands like MeritTrac-India's largest Skills Assessment Company, Wipro Technologies and Accenture. He has worked closely with leading universities, industry bodies, analysts and research firms globally and acted as a catalyst in providing best practices and insights to customers across sectors. He has authored papers & articles on thought leadership marketing in international journals & has been a guest speaker at the Wharton Business School, UCLA, Duke University among other Ivy league Universities globally.

 

As Founder & Director of ThoughtStarters, the first end to end Thought Leadership marketing company in the world, Karthik & his team help businesses transform from sellers to influencers by helping them unearth their 'big idea' and thus brand them as experts in their field. While their approach is grounded in facts, they seek fresh perspectives to showcase clients' USP through research, academia collaboration and strategic content marketing.

 

Karthik has a Bachelor's Degree in Computer Science from Bangalore University & an Masters in Marketing & Finance from International Management Institute, Belgium. Karthik can be followed @thoughtstarterz



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