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Marketing 101 With A Twist…Making It Effective - Podcast

By Lisa Woods (220 words)
Posted in Marketing & Innovation on August 9, 2013

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Effective Marketing Means…spend the least amount of money to convert the greatest amount of sustainable revenue in the shortest amount of time.  That’s the twist on Marketing 101…Making It Effective.  You can do this by creating a cross-functional, integrated approach within your company.


Here are 6 benchmarks every Marketer & Every Company Must Achieve to Make Their Marketing Efforts Effective.


Presenter: Lisa Woods

Length: 8 Minutes

When: Now




About Your Presenter


{#/pub/images/lisa5.jpg}Lisa Woods, President & CEO ManagingAmericans.com

Lisa is a successful entrepreneur, world-class marketing strategist, dynamic business leader & author with more than 20 years experience leading, managing and driving growth in the corporate world. Today she provides Management Tools, Do-It-Yourself Training, and Business Assessments for small to mid size companies, Lisa utilizes her experience with integration techniques, organizational and cultural overhauls, financial turnarounds and strategic revitalization to help other companies succeed.  Closing the gap between strategy and hierarchy through the use of effective communication skills, Lisa's techniques successfully develop employees into exceptional leaders, results driven managers and passionate team contributors that collectively exceed objectives.



Who Should Listen?

Marketing Professionals, Business Leaders & Managers interested growing their business more effectively.



What Will You Learn?  


  1. How to integrate marketing throughout the organization.

  2. H Make cost effective decisions that maximize revenue growth.

  3. What and how to hold people accountable for marketing efforts.


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